Pooch Perfect series premiere TV billboards...

Just when you thought there weren't enough reality competition shows on television, along comes another makeover series of the canine variety, Pooch Perfect.

Pitch Perfect star Rebel Wilson hosts the new dog grooming competition series for ABC, which she has already hosted in her native country Down Under.

Ten of the best dog grooming teams in America will compete over the eight-episode series, transforming messy pups into pampered pooches, and more besides.

They'll face a celebrity panel made up of dog lover Lisa Vanderpump, groomer to the stars Jorge Bendersky and vet Dr. Callie Harris.

The pet stylist duos compete for the coveted first prize trophy and a giant cash prize of $100,000 (which should buy more than a few dog treats).

These fabulous 3D 'before' and 'after' dog billboard installations to launch the series were spied along L.A.'s La Brea Avenue on March 23, 2021.

Dog lovers out there can also enjoy more canine-themed ad creatives, including these billboards for A Dog's Purpose and A Dog's Journey, these billboards for The Secret Life of Pets movie, these Dog Days movie billboards and these billboards for The Art of Racing in the Rain. 

They say never to work with children or animals, due to their unpredictability and likelihood to steal the scene, so let's see if this new dog-themed competition series is a cut above the rest.

Who will get a pat on the head and chin rub, and who will leave with their tails between their legs, you're just going to have to tune in to see.