These billboards from Animal Save Movement encouraging people to 'Go vegan' certainly stood out in the quarantined city skyline recently, with their message about eating animals causing pandemics and using these striking visuals with essential face masks used as blindfolds.
Whether it be wildlife markets in China that appear to have created the current global coronavirus pandemic, or over-farming practices to feed meat and poultry lovers, consuming animals has led to viruses like the 1997 H5N1 bird flu outbreak and 2009's H1N1 swine flu outbreak in the past.
These thought provoking Animal Save Movement billboards were snapped along Beverly Boulevard and Sunset Boulevard from August 11 to August 14, 2020.
Other animal activists in the past have used more graphic imagery in the city skyline to win people over to their cause, like PETA's arresting 'End Speciesism' ad campaign to illustrate that human, dogs, mice or pigs, we're all animals.
This eye-catching 'Sisters under the skin' billboard was spied along Melrose Avenue on July 9, 2019.
Meanwhile this other PETA billboard really shines a spotlight on the horror of eating meat, highlighting how animal agriculture like ranchers burning rainforests in order to graze cattle thereby kills more animals than you think for your steaks and burgers (not to mention the impact on climate change).
This graphic ad creative with a cow attacking a tropical parrot was captured along Beverly Boulevard on September 29, 2019.
Organisations like PETA also use notable celebrities, like Oscar winner Joaquin Phoenix, to encourage passersby to think of all us living creatures as animals, end speciesism and 'Live vegan', like with this billboard along the Sunset Strip on October 18, 2019.
Another billboard pulling at heartstrings recently was this harrowing 'Ditch Dairy' billboard by Animal Equality, spied above Cahuenga Boulevard on April 22, 2020.
We can barely get some people to wear a mask, let alone properly cover their nose and mouth when they do, so getting them to change eating habits to prevent future pandemics seems like a stretch.
These diseases are preventable so we'd better start being smarter and kinder, otherwise our future certainly looks bleak.
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