Saturday, September 19, 2020

Bud Light billboards refreshing city skylines across the decade...

Bud Light ice cooler billboard
With the end of summer fast approaching, there's still time to chill out with an ice cooler full of fresh brews.

Today's liquid refreshment is provided by Bud Light and its offering of light lager beer and hard seltzers in this billboard creative snapped along Ventura Boulevard on July 31, 2020, plus outdoor ad campaigns from the brand filling the city skyline in the last decade.
Bud Light Brewed real citrus peels billboard
The seltzers come in flavours cranberry, grapefruit, pineapple and strawberry, but if you're more of a beer drinker, but enjoy a citrus twist, then this fruity billboard for Bud Light Lime and Orange variants, brewed with real peels, was captured along Cahuenga Boulevard on August 14, 2018.
Gather a round Bud Light billboard
Before that, Bud Light's message was all about gathering to share a drink and celebrating your friendships.
Friendship by the bottle Bud Light billboard
This friendship-themed campaign was spotted around L.A., including along Sunset Boulevard from April 14 to July 11, 2017.
Walk of Fame friends Bud Light billboard
The preceding ad campaign for the light beer brand tied in to the 2016 election cycle and introduced beer lovers to The Bud Light Party.
Support Bud Light Party billboard
Passersby were encouraged to support the new party with its refreshed brand look and its new 'can-didate'.
New Party Look Bud Light billboard
Daily Billboard no doubt thinks the party's platform was to have lots of fun with friends, drink responsibility and recycle your beer bottles and cans.
new Candidate Bud Light Party billboard
These short-lived billboards for The Bud Light Party (the last election soured everything it touched with its divisive nature) were spotted along Highland Avenue, La Brea Avenue, Beverly Boulevard and Melrose Avenue from June 1 to June 19, 2016.
Bud Light New Look Party billboard
Almost three years earlier, Bud Light was highlighting its cool twist cap on its 16 oz aluminum bottle with this billboard spied above Santa Monica Boulevard on December 22, 2013.
Bud Light Cool twist billboard
Plus these other giant-sized Bud Light Crisp, refreshing taste billboards were photographed along Sunset Boulevard from November 8 to 14, 2013. 
Golden state of mind Here we go Bud Light billboard
In the summer of 2013, Bud Light was channeling California's state motto with this refreshing oceanside billboard snapped along Sunset Boulevard on July 12.
Year of NFL fan Bud Light billboard
And at the start of the year Bud Light was getting sporty with the NFL and these billboards spotted along Hollywood's Sunset Boulevard on January 28, 2013.
Every night has potential Bud Light Platinum billboards
From day drinking to enjoying a beer on a night out and this duo of Bud Light Platinum billboards were photographed along W 34 St and 10th Avenue in Manhattan on August 28, 2012.
Bud Light Lime good time billboard
Corona wasn't the only one enjoying a hint of lime with its beer and back on August 13, 2010, this BL Lime billboard was spied having good times above the Sunset Strip.

And our final Bud Light billboard flashback today come courtesy of this 'Drinkability' ad creative, snapped above Santa Monica Boulevard on September 13, 2009.
Bud Light drinkability billboard
Summer 2020 may soon come to end on September 22, but with sports back on the menu, Daily Billboard is sure those ice coolers will still get a good workout in the coming months.

Cheers to the weekend.
Bud Light ice chest cooler billboard

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