Friday, June 12, 2020

Chef's Cut and Krave Jerky billboards...

Chefs Cut More tender than method actor billboard
Happy National Jerky Day! And what better way to celebrate (aside from eating it), than with a selection of billboards for Chef's Cut and Krave Jerky.
Steakhouse Chefs Cut Jerky billboard
First up for lovers of the dried meat snack is this humorous ad campaign for Chef's Cut Real Steak Jerky highlighting their product's quality ingredients and tenderness.
Chefs Cut jerky method actor billboard
The 'Steakhouse quality, minus the house' billboards were snapped along the Sunset Strip on July 22, 2016, whilst the extension cut-out and portrait 'More tender than a method actor' billboards (gently having fun at La La Land's expense) were spied along the Sunset Strip and Hollywood Boulevard from April 14 to April 28, 2017.
Chefs Cut jerky extension billboard
The next 'Krave Better' campaign is much sportier and is for Krave Jerky's sponsorship of Team USA at the 2016 Olympics that took place in Rio.
Krave Jerky Swimming Olympics 2016 billboard
These billboards fueling Team USA feature Michael Phelps for swimming, Carli Lloyd for women's soccer and long-distance runner Meb Keflezighi were captured along the Sunset Strip, Santa Monica Boulevard and Pico Boulevard from July 22 to August 12, 2016.
Krave Jerky women soccer Olympics 2016 billboard
These ads clearly position Krave Jerky as a nutritious source of gluten-free protein for sports players and fitness enthusiasts and offer garlic chili pepper and sea salt beef, plus lemon garlic turkey jerky options.
Krave Jerky Running Olympics 2016 billboard
So who did you think did it better? Which outdoor ad campaign did you prefer? And more importantly, if you've tried their products, what's your favourite jerky?
Krave Jerky Team USA Olympics 2016 billboard

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