Sunday, May 31, 2020

Amazon F.Y.Community and Whole Foods Market COVID-19 billboards...

Help Fight Covid FYCommunity Amazon billboard
At this time of year and in the coming weeks the skies of Tinseltown are usually filled with billboards campaigning for Emmy recognition, with various studios competing in the city skyline to stand out and secure coveted industry award nominations for their shows with For Your Consideration billboards.
World Food FYCommunity Amazon billboard
In normal times Amazon Studios and Prime Video would be doing the same for critically-acclaimed series like The Marvelous Mrs. Maisel, Transparent and Fleabag, but we do not find ourselves in normal times in 2020.
Feeding America FYCommunity Amazon billboard
Instead at the moment, rather than focusing own its Emmy hopefuls, Amazon has given up several of its regular heavily trafficked OOH advertising spaces to partner with humanitarian charity originations helping those most in need during this global pandemic.

Plus Amazon Studios has also provided $1 million to the Jon & Vinny's restaurant group to prepare meals for local charities feeding those in need in the L.A. area with the help of other nearby eateries.
Save Children FYCommunity Amazon billboard
This 'F.Y.Community' outdoor ad campaign shines a light on the Covid-19 Response Fund, Feeding America, Save The Children and the World Food Programme and the billboards were snapped along Beverly Glen Boulevard, Bundy Drive, San Vicente Boulevard,Westwood Boulevard and Olympic Boulevard from May 13 to May 27, 2020.

Be sure to visit the websites and see what you can do to help these amazing organisations.
World Food Programme FYCommunity amazon billboard
Another Amazon-owned company advertising in the city skyline of late is Whole Foods Market, with these billboards thanking their essential frontline grocery staff workers.
Essential Team Members Whole Foods billboard
Daily Billboard is sure that the Whole Foods team members appreciate this show of support, but maybe they'd appreciate higher salaries and basic minimum wages than an expensive outdoor PR campaign.
Thank you Team Members Whole foods billboard
This quartet of Whole Foods Market billboards were snapped along La Cienega Boulevard at Holloway Drive on May 13 and an additional billboard was spied above L.A.'s 3rd Street on May 14, 2020.
Thank you Team Members Wholefoods billboard
For more COVID-19 pandemic ad creatives capturing this historic moment in time, make sure you check out these other L.A. coronavirus billboards and these Fox Studios Thanks billboards showing appreciation for our essential workers and healthcare heroes.
Thank you Team Whole foods Market billboard
Be safe, be kind, be grateful and help how you can during these uncertain times, and most importantly at the moment wear a mask in public to help stop the spread of this virus and help flatten the curve in your community, allowing us all to get back to normal and out of lockdown even faster.
Essential Members Whole Foods billboards

No comments:

Post a Comment