That's why Hulu's adaptation of Margaret Atwood's 1985 novel has never been more timely, but at least with its third season we're starting to see women fight back, from Handmaids to Marthas and even Commander's wives.
At the end of the sophomore season Elisabeth Moss' 'June' helped her friend and fellow red cloak and wings wearer 'Emily' escape across the border to Canada with her own baby daughter, but elected to stay behind and rescue her other young daughter from the nightmare of Gilead.
From the looks of these billboards June is ready to set herself and others free, and even wearing her hair loose and flowing down her back is an act of defiance in the crazy patriarchal and theocratical society she's forced to endure.
These season three billboards were captured along Santa Monica Boulevard, Hollywood Boulevard, La Brea Avenue and the Sunset Strip from May 24 to June 6, 2019.
Fans of the compelling drama can also check out these previous season promo and awards consideration billboards for The Handmaid's Tale.
'Blessed be the fight' indeed, as this series is becoming more and more like a survival guide and roadmap to Trump's America every day.
Never stop resisting because you know what the future may hold.

UPDATED: Here are also some powerful 'For your consideration' billboards for the winter awards season.
The "All too real" billboard featuring June was snapped along the Sunset Strip, whilst the Jospeh Fiennes ad version was spotted high over Beverly Boulevard on November 26, 2019.

And here's another season three consideration billboard for Yvonne Strahovski spotted along La Cienega Boulevard on December 11, 2019.

Plus here's a FYC billboard for Emmy-winning Guest Actor Bradley Whitford snapped along Pico Boulevard on December 13, 2019.
And another solo spotlight on the star of the show, Elisabeth Moss, spotted along Santa Monica Boulevard the same day.

UPDATED: Congratulations to Elisabeth Moss for garnering her third Screen Actors Guild nomination for Best Actress in a Drama and for The Handmaid's Tale Ensemble Cast.
This impactful nominee billboard was spied above West Hollywood's Sunset Plaza on January 4, 2020.

UPDATED: Here's also another ad creative, "Isn't just a show, it's a symbol", snapped along Sepulveda Boulevard near LAX on January 27, 2020.
UPDATED: Congratulations to the show for garnering another ten Emmy nominations this awards season.
In addition to being nominated for Outstanding Drama Series, Bradley Whitford, Samira Wiley and Alexis Bledel also received acting nods.
These Emmy nominee billboards were spied campaigning outdoors along Sunset & Vine and Beverly Boulevard on August 14, 2020.
UPDATED: Here's another FYC billboard creative for season three spotted along La Brea Avenue on August 25, 2020.
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