Thursday, May 16, 2019

Bradley Cooper IWC Pilot's watch billboard...

Bradley Cooper IWC Pilots watch billboard
These past weeks Los Angelenos were treated to a super-sized Bradley Cooper along the Sunset Strip as a celebrity ambassador for Swiss luxury timepiece brand IWC Schaffhausen.

The American actor and director was showing off IWC's Pilot Watch, a style icon with a history steeped in navigation.
Giant Bradley Cooper IWC Pilots watch billboard
This giant-sized billboard was snapped towering over West Hollywood's Sunset Strip on the side of the 1 Hotel on April 24, 2019.

Bradley Cooper fans can also enjoy these American Hustle movie billboards, these billboards for A Star Is Born and these billboards for The Hangover movies.
Giant Bradley Cooper IWC Pilots watch billboard
For more timepiece outdoor advertising, some also fronted by celebrity faces (and wrists), be sure to also check out these Omega watch billboards, these Breitling watch billboards and these Apple Watch billboards.

Do celebrity endorsements encourage you to purchase products by making them seem more glamorous, or is it the product itself which is the ultimate decision maker for you?

Maybe it's the giant-sized billboards.
IWC Pilots watch billboard

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