Keeping Up with the Kardashians season 16 glittering TV billboard...

Daily Billboard is always fashionably late to the party, and so to kick us off this week we thought we'd shine a glittering spotlight on this season sixteen billboard for Keeping Up with the Kardashians that has been dazzling commuters along the Sunset Strip from the end of March throughout April.

With the reality star family, Kris, Kylie, Khloe, Kim, Kourtney and Kendall, equally adorned in metallics this billboard certainly puts the sparkle into their long-running E! fly-on-the-wall series.

The outdoor ad was first spotted along West Hollywood's Sunset Boulevard on March 28, 2019, and even though it is partially hidden away, the gleaming eye-catchers built onto the billboard (courtesy of Atomic Props & Effects) certainly help it stand out with the breeze makes the light hit the mirrored embellishments.

On April 22, just before it disappeared, it was even joined by another glittering billboard in the form of Elton John's Rocketman biopic (more on that soon), so it seems the Kardashians continue to set trends even in the world of out-of-home.

For more ad creatives featuring this famous family, make sure you check out these Kim Kardashian Midori billboards from 2011 and these ever-changing Kylie Cosmetics billboards.

Stay tuned this week for even more eye-catching billboards turning heads in L.A.'s sprawling city skyline at the moment.