The handsome singer songwriter also dropped his third and self-titled studio album this May and his fresh, youthful and innovative spirit makes him the perfect ambassador for the Italian fashion house.
The giant-sized Emporio Armani Connected smartwatch billboard was spied on the side of the Sunset Strip's Andaz Hotel on June 7, whilst Shawn Mendes Spotify album billboard was snapped further west above the Sunset Strip on May 29, 2018.
For more music and fashion collaborations you can also check out these Emporio Armani billboards with superstar DJ Calvin Harris from 2015.
He can certainly sell records, but let's see if the music star can also connect with fashion trendsetters and help sell lots of watches.

UPDATED: Here's also a small billboard campaigning for Shawn Mendes in the run up to the Grammys, spied along the Sunset Strip on January 2, 2019.
Plus another Apple Music billboard for his Grammy nomination for Song of the Year, spotted further west along the Sunset Strip on February 8, 2019.
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