Tuesday, May 8, 2018

Forget Stoner MedMen marijuana billboards...

Forget Stoner MedMen billboard
Marijuana, cannabis, pot, weed, grass, reefer, dope, ganga, wacky backy, there are just so many names for the medical or recreational drug, but now in California it's known by another word, legal.
Coach Forget Stoner MedMen billboard
As of January 1, 2018, thanks to Proposition 64 adults twenty-one and over can purchase, possess and consume cannabis in private, or somewhere licensed for marijuana.

But there's one company that's really trying to alter the perception of cannabis and make it's use more acceptable in the mainstream, MedMen.
Grandmother Forget Stoner MedMen billboard
The premium dispensaries are trying to change hearts, minds and attitudes to it as a recreational drug with their outdoor ad campaigns.
Forget Stoner MedMen billboard
There has certainly been a surge in outdoor advertising for marijuana suppliers since the beginning of the year, but MedMen has certainly tried to make itself appear more respectable with its thought-provoking billboards featuring everyday people like grandmothers, coaches, nurses and business owners.
Entrepreneur Forget Stoner MedMen billboard
The 'Forget Stoner' outdoor ad campaign was spotted along Sunset Boulevard and above San Vicente Boulevard in multiple ad locations from April 6 to April 24, 2018.
Shop Its Legal MedMen billboard
Meanwhile these 'It's legal' billboards were spotted along L.A.'s Sunset Boulevard and 3rd Street from January 15 to January 17, 2018.
Play Its Legal MedMen billboard
For more pot-inspired billboards be sure you also check out this fun crop of ad creatives, including these Disjointed TV billboards, these High Maintenance TV billboards and these Weediquette TV billboards.
Nurse Forget Stoner MedMen billboard
The era of reefer madness is not totally behind us, just look at the challenges from the Trump administration trying to stoke controversy (shouldn't we all be more concerned about the opioid epidemic in America), but you never hear any cases of people overdosing on cannabis.

Daily Billboard isn't an expert on the subject, but we can confirm our favourite part of the whole experience is the munchies, whether we've indulged in weed or not.
Forget Stoner MedMen billboard
UPDATED: Here's another 'activist' billboard from the campaign highlighting the West Hollywood store location, spotted above the Sunset Boulevard car wash on July 4, 2018.
Forget Stoner Activist MedMen WeHo billboard

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