Thirty Seconds to Mars America album billboards...

Sex, guns, God, and bacon, it sounds like Thirty Seconds to Mars has it all covered on their new album, America.

Five years after 2013's Love, Lust, Faith and Dreams the alternative rock band fronted by Jared Leto drops their fifth studio album today, April 6, 2018, with the help of this provocative outdoor ad campaign in the skies of L.A.

These vibrant copy-led billboards, featuring men's favourite sex positions, America's top fixations and topics on the minds of American teens alluding to gun control in the U.S. after the latest mass shootings, certainly stand out with their simplicity and evocative words.

The new album which sounds like it may be more political in nature explores the good, bad, and the ugly of the band's homeland and features the lead single 'Walk on Water', plus other tracks 'Dangerous Night', 'Rescue Me', 'One Track Mind' and eight more brand new tunes.

These clever billboards were snapped along the Sunset Strip in West Hollywood from March 24 to April 5, 2018.

These colourful text-only ad creatives really stand out and are surely a contender for the BAB Award in the copy-only category, along with similar campaigns from recent months like these Love, Simon movie billboards and these Postmates billboards.

Music is always an interesting genre to market on billboard advertising when you can only see and not hear, but be sure to also check out all these other music-themed billboards from the past ten years around L.A.

These are interesting and challenging times we are all living through and music has always been used to express thoughts about war and peace, sexuality and love, faith and freedom, and most importantly in the trying times music can also lift people up and inspire them when they are feeling down.

So however you listen to this new album, whether you stream, download, or throw on a CD, get ready to rock out to a new slice of America.

UPDATED: Here's also a more conventional Spotify billboard for the band's new album snapped above the Sunset Strip on April 9, 2018.

UPDATED: Here's another smaller pink billboard from this fantastic campaign spotted above L.A.'s 3rd Street on April 17, 2018, this one features four words from the Declaration of Independence.