Move over
Bugs Bunny, it's time for another famous rabbit to have this moment in the spotlight as
Peter Rabbit makes his big screen debut.
Beatrix Potter's beloved literary character gets the cinematic treatment in a mix of
CGI animation and live-action, with the titular
'Peter' voiced by
James Corden.
In the film the rascally rabbit feuds with
Domhnall Gleeson's farmer,
'Thomas McGregor', trying to plunder his vegetable garden and vies to win the affection of his animal-loving neighbour
'Bea', played by
Rose Byrne.
These vibrant orange, pink and blue movie billboards were spotted along
Olympic Boulevard, Sepulveda Boulevard, La Brea Avenue and the Sunset Strip from January 15 to January 22, 2018.
For more fun rabbit-themed ad creatives, be sure to also check out these
Hop movie billboards and this
bunny billboard for The Secret Life of Pets.
Can this rebellious upstart steal the box office this February, or is it best not to count your carrots before they're in your cheeks.
UPDATED: Peter Rabbit was also getting super-sized and multiplying as bunnies do for his cinematic debut.
This giant billboard for the movie was spotted high above Beverly and La Cienega Boulevards on February 25, 2018.
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