Wednesday, August 10, 2016

MTV 2016 Video Music Awards billboards...

2016 MTV Video Music Awards billboard
How quickly a year flies by and before you know it, it's time for another MTV Video Music Awards.

To help herald the arrival of the 2016 VMAs, MTV has this duo of billboards featuring a mashup of the event's infamous Moonman astronaut award along West Hollywood's iconic Sunset Strip.
MTV Video Music Awards 2016 billboard
This year the awards ceremony will be hosted at Madison Square Garden for the first time ever and leading the nominees this year is BeyoncĂ© with eleven nominations, although she's in for stiff competition from Adele, who received eight nods.
MTV Video Music Awards 2016 billboards Sunset Strip
These black and white MTV VMA billboards were first snapped on opposite sides of the busy Sunset Strip on August 3, 2016.

Last year Miley Cyrus made a spectacle of herself in the city skyline for the 2015 MTV Video Music Awards, whilst BeyoncĂ© and Usher both teased the 2014 VMAs, so these billboards certainly seem tame by comparison.
MTV 2016 Video Music Awards billboard
It seems like a lifetime ago that people used to tune in to MTV to see the latest exclusive music video of a big superstar like Madonna or Michael Jackson make its debut, nowadays the likes of YouTube seem to have stolen MTV's crown. All the more reason to continue to make a big deal out of these awards.

Who will win? Tune in to find out on Sunday August 28, 2016.
MTV Video Music Awards billboard 2016
UPDATED: With under week to go before the awards show, the VMAs are shining a spotlight on Rihanna as a 'video vanguard'.
MTV 2016 VMAs Rihanna video vanguard billboard
This green tinted MTV ad creative was photographed on August 22, 2016 on the left-hand side of the Sunset Strip when you're traveling eastbound.
Rihanna MTV Video Music Awards 2016 billboard
UPDATED: Here's also the ad creatives for the 2017 MTV VMAs snapped along West Hollywood's Sunset Strip.
2017 MTV VMAs Brace for Impact billboard
The 'Brace for impact' teaser billboard with Bruno Mars, Miley Cyrus and Harry Styles was spotted on July 26, whilst the Katy Perry astronaut version was captured on August 10, 2017.
2017 MTV Video Music Awards Katy Perry billboard

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