Thursday, March 31, 2016

The Huntsman: Winter's War movie billboards...

Huntsman Winters War movie billboard
We all know the story of Snow White and the Seven Dwarves by now, but The Huntsman: Winter's War wants to entice you with the tale that came before.
Giant Huntsman Winters War movie billboard
In this prequel to 2012's Snow White & the Huntsman, Charlize Theron is back in all her evil magnificence as 'Ravenna', still obsessed with being the fairest of them all, this time she's joined by her frosty sister, 'Freya' the Ice Queen, played by Emily Blunt.
Huntsman Winters War movie billboard
Huntsman Winters War teaser billboard
When that pesky magic mirror on the wall reveals that Freya's child may be fairer than her aunt, the baby just has to go. But did the Evil Queen really kill her niece, that would be truly wicked?
Huntsman Winters War film billboard
The loss sends the heartbroken young Freya off into icy solitude to raise an army of Huntsmen, where two of her warrior forces, a young Chris Hemsworth and Jessica Chastain embark on a forbidden romance.
Huntsman Winters War movie billboard
Huntsman Winters War movie billboard
Will these powerful sisters face-off against each other, or join together to rule the lands in this dark fantasy which mashes up the Brothers Grimm's Snow White and Hans Christian Andersen's The Snow Queen fairytale characters.
Huntsman Winter's War movie billboard
The first giant teaser billboards for the movie, including the ad creative featuring the sibling queens reflected in the mystical mirror were snapped at the busy Hollywood intersection of Highland and Franklin Avenues on February 15, 2016.
Huntsman Winters War billboard
Meanwhile the landscape billboard featuring portraits of all four lead characters was photographed along the Sunset Strip on March 12, whilst the second wave of super-sized billboards (including the striking split face creative) were spied at the Highland Avenue ad locations on March 23, 2016.
Huntsman Winters War movie billboard
Fans of the original film should also check out these billboards for Snow White & the Huntsman from 2012.

At the end of the day in this war who really wins when both queens have hearts as cold as ice.
Huntsman Winters War movie billboard
UPDATED: Here's also a small billboard of one of the giant ad creatives in better lighting, snapped above Robertson Boulevard on March 31, 2016.
Huntsman Winter's War movie billboard
Plus here's another billboard featuring the beautiful split faces of Charlize Theron and Emily Blunt, which really is quite a captivating creative, where does one end and the other begin. This small outdoor ad was spotted in Sherman Oaks on April 12, 2016.
Huntsman Winters War split face billboard
Plus here's a larger example of the striking billboard snapped along La Brea Avenue on April 13, 2016.

UPDATED: Fans of the Medieval fantasy film can also enjoy all these spectacular movie costumes from The Huntsman: Winter's War on display.
Huntsman Winter's War split face billboard

Wednesday, March 30, 2016

The Path series premiere TV billboards...

The Path series premiere billboard
Hulu had recruited a slew of talent for their new cult thriller, The Path, with Breaking Bad's Aaron Paul, Hannibal's Hugh Dancy and True Detective's Michelle Monaghan all traversing the dramatic ladder to enlightenment.
The Path Never stray teaser billboard
In the original scripted series, Aaron Paul plays a member of a spiritual community, married to Michelle Monaghan, who suffers a crisis of faith, whilst Hugh Dancy plays the enigmatic and ambitious leader of this commune.
The Path Hulu series billboard
The 'Never stray' teaser billboard for the show was snapped along Sunset Boulevard at La Brea Avenue on March 16, then the version featuring the headline cast was spotted on March 23, 2016 in the same location, plus along La Cienega Boulevard and above Hollywood Boulevard the same cloudy day.

If you're a fan of Aaron Paul, make sure you also check out these Breaking Bad billboards and these Need for Speed movie billboards.
The Path Never stray teaser billboard
Meanwhile if you're an admirer of Hugh Dancy, you can take a look at this Hannibal season two billboard.

Only time will tell whether viewers will follow The Path, or easily stray from this new show.
The Path Hulu series billboard
UPDATED: Here's also two Emmy consideration billboards for The Path's first season, part of Hulu's 2016 outdoor Emmy campaign.
The Path Hulu 2016 Emmy billboard
The Aaron Paul version was snapped along the Sunset Strip on May 10, whilst the Michelle Mongahan billboard was spotted along Ventura Boulevard on June 17, 2016.
The Path Hulu 2016 Emmy billboard
In addition here's also the production company, Universal Television's, Emmy consideration billboard also spied along Ventura Boulevard the same day.
Path Universal Television 2016 Emmy billboard
UPDATED: The Path may not have garnered any Emmys, but there's still the Golden Globes, SAG Awards, Critics' Choice Awards and countless other accolades to try and win, so let's see if this Hulu FYC billboard spotted along the Sunset Strip at Crescent Heights Boulevard on November 17, 2016 helps.
Path season 1 FYC Hulu billboard

Tuesday, March 29, 2016

The Boss movie billboards...

Melissa McCarthy The Boss movie billboard
Who's The Boss? Melissa McCarthy, that's who.

She's been a spy, an identity thief, cop and bridesmaid, now this April the funny lady adds another character to her repertoire.
The Boss movie billboard
Once again teaming with her husband Ben Falcone (who's director and co-writer), McCarthy plays a wealthy business mogul caught for insider trading and sent to prison.
Melissa McCarthy The Boss film billboard
Upon her release she discovers not everyone is willing to forgive and forget, and finds herself broke, hated and homeless, turning to her ex-assistant 'Claire' (played by Kristen Bell) for help.
Boss film billboard
Whilst staying with Claire and her young daughter, the enterprising ex-con comes up with a get-rich-quick scheme involving Girls Scouts and brownies.
The Boss movie billboard
These fun movie billboards for The Boss were photographed along Beverly Boulevard, Fairfax Avenue, Sunset Boulevard and Melrose Avenue from March 12 to March 17, 2016.
The Boss movie billboard
If you're a fan of the actress, be sure to check her out in these other comedic roles, including these Spy movie billboards, Mike & Molly TV series billboards, Tammy movie billboards and these film billboards for The Heat.
The Boss billboard
Melissa McCarthy seems to be the reigning queen of comedy at the box office at the moment, so it'll be interesting to see if anyone can dethrone her, especially with her participation in the forthcoming Ghostbusters reboot this Summer.

Long may she reign.
The Boss film billboard

Monday, March 28, 2016

Kevin Hart and Dwayne Johnson MTV Movie Awards 2016 billboards...

After the controversial 'white-washing' of the Oscars again this year, the MTV Movie Awards are going to great pains to let you know that these are your kind of movies and this is your type of awards show.
This year's ceremony also score high for fun and diversity with comedian Kevin Hart and wrestling-turned-movie star Dwayne 'The Rock' Johnson sharing hosting duties.
The outdoor ad campaign for the MTV Movie Awards is also a bit tongue-in-cheek with golden blanked out swear word headlines, like 'Fanf***ingtastic' and 'F*** the Tux', language you'd never see promoting the high-profile Academy Awards.
Yes, it sounds like this is one awards show for the masses, no fancy gowns or tuxedos, nominees chosen by MTV and voted for online by the public. No stuffy Academy here.
This duo of funny billboards were snapped in multiple locations along Sunset Boulevard, La Brea Avenue, La Cienega Boulevard and San Vicente Boulevard from March 17 to March 22, 2016.
You can also compare these 2016 ad creatives to Amy Schumer's 2015 MTV Movie Awards billboard and the 2014 and 2013 MTV Movie Awards billboards. They're much less generic and seem to be everywhere you look this year (MTV are certainly getting their money's worth from their recognisable hosts).

If you're a fan of the funny guy, be sure to check out Kevin Hart in these Ride Along movie billboards, The Wedding Ringer billboards and these Get Hard movie billboards.

Meanwhile admirers of action hero and WWE legend Dwayne Johnson can also enjoy these Hercules movie billboards, G.I. Joe: Retaliation billboards and Ballers TV series billboards.
Forget the infamous Oscar statue, it's time for a bucketload of golden popcorn awards to be handed out on Sunday April 10, 2016.

Sunday, March 27, 2016

Don't bank SoFi billboards...

Giant Great loans for great people SoFi billboard
Money lender SoFi (Social Finance, Inc. to the uninitiated) is back in the skies of Los Angeles of late with a bright new outdoor ad campaign that makes all your Easter eggs seem tame by comparison.
Your mom not giving out loans SoFi billboard
These 'Don't bank' billboards eschew imagery of people in favour of clever copy and simple vibrant background designs, trying to stand out in the crowded city skyline and appeal to young professionals in need of a loan.
Sorry to be judgmental SoFi billboard
The giant-sized SoFi billboard was snapped along Wilshire Boulevard on February 25, whilst the landscape billboards were photographed along San Vicente Boulevard, Sunset Boulevard and Vine Street through March 16, 2016.

Financial services advertising is usually so stuffy, but these ads have a real lightness and touch of levity to them.
Great loans great people SoFi billboard
Be sure to also compare these to the SoFi's previous Refinance your student loans ad campaign that ran in the city skyline last Summer and Autumn.
Your mom think you're great SoFi billboard
What do you think, are these billboard ads great? And would you trust SoFi over a bank when it comes to borrowing money?

Hurry up and make a decision, those Easter eggs and chocolate bunnies are not going to buy themselves.
Sorry to be judgmental SoFi billboard
UPDATED: Here's also a SoFi app billboard spied along L.A.'s 3rd Street on October 14, 2020.
SoFi app Get your money right billboard

Saturday, March 26, 2016

Commit to Something Equinox gyms billboards...

Equinox Commit to Something orgy billboard
Equinox, where the beautiful people go to workout and stay looking beautiful.

The upscale gyms are back in the skies at the moment with another intentionally provocative and eye-catching outdoor ad campaign to inspire people to get fit and live a daring lifestyle.
Equinox Commit to Something trophies billboard
Are you ready to 'Commit to Something', whatever your passion, be it orgies with well-toned and muscular beautiful young things, winning trophies for cheerleading, or raising a family and looking glamorous at the same time.
Equinox Commit to Something breastfeeding billboard
The breastfeeding ad creative was spotted down in Huntington Beach, Orange County on February 10, whilst the bedroom orgy billboard was spied along West Hollywood's Sunset Strip on March 8 and the trophies version was snapped above Westwood Boulevard on March 12, 2016, and we're sure these won't be the last of these billboards we come across.
Commit to Something Equinox billboard
This campaign for the fitness company which marks its 25th anniversary this year is by Wieden & Kennedy New York and you can compare it to their previous Equinox Made me do it billboards and decide which ads you like better.

For our part, Daily Billboard commits to continue to bring you the best billboards filling L.A.'s sprawling city skyline each and every day. You're welcome.
Commit to Something Equinox trophies billboard
UPDATED: Here's also a squarer version of the breastfeeding ad creative spied along Santa Monica Boulevard in West L.A. on April 17, 2016.
Equinox Commit to Something breastfeeding billboard
There's no denying this impactful billboard certainly makes you take a second look when you pass by.
Equinox breastfeeding billboard
UPDATED: Here are some examples of the continuation of Equinox's outdoor ad campaign for the 2017 New Year.
Equinox Mastectomy tattoo Commit to Something billboard
The luxury gym brand continues to employ provocative imagery to turn heads, like with this super-sized double mastectomy recipient being tattooed along the Sunset Strip.
Equinox Virtual Reality Commit to Something billboard
Equinox Commit to Something Bees billboard
Meanwhile trends like virtual reality, dangerous hobbies like bee-keeping and sweaty harp players feature in new shots by fashion photographer Steven Klein.
Equinox Harp Commit to Something billboard
These bold billboards were snapped along Bolsa Avenue in Westminster, Hollywood Boulevard, Santa Monica Boulevard and Sunset Boulevard from January 26 to February 14, 2017.
Equinox Mastectomy Commit to Something billboard Sunset Strip