This holiday season another epic tale draws to a close as
The Hobbit: The Battle of the Five Armies bits cinema screens and the skies of
L.A. with this highly visible outdoor ad campaign.
Originally subtitled
There and Back Again (which is much more
Hobbit speak), the third installment in
The Hobbit trilogy now has a much more marketable bombastic
Hollywood title, which is a shame.
Not only have they tried to make this movie sequel much more tonally like
The Lord of the Rings trilogy with more epic battles, but they've also included more familiar
Tolkien fare like
Cate Blanchett's lady elf,
'Galadriel' and mythical beasts, the
Great Eagles, to draw fans of
Middle-Earth in.
Fortunately no one had the bright idea to split the final film in two, as even though it may have brought in extra bucks at the box office it can sometimes leave a sour taste in the mouth of audiences, like
The Hunger Games: Mockingjay Part I recently did.
There's nothing worse than a rabid fanbase, although a giant fire-breathing dragon called
'Smaug' is actually much worse, so in this movie we'll see how
'Bilbo Baggins' and his company of
Dwarves defeat the ancient terror and how they try and protect the vast treasure beneath the
Lonely Mountain from the likes of
Orcs, Man and
Elves.
This array of billboards for
The Hobbit: The Battle of the Five Armies were first spied in locations along
Melrose and
Beverly Boulevards on November 19, with others spotted through November 27, 2014 at
Warner Bros. Studios in
Burbank, along
L.A.'s 3rd Street, Fairfax Avenue, La Cienega Boulevard and
Highland Avenue.
If you're a fan of these films inspired by
J. R. R. Tolkien's books, be sure to also enjoy these
billboards for The Hobbit: An Unexpected Journey and
The Hobbit: The Desolation of Smaug.
Can the races of
Middle-Earth unite against the growing evil of
'Sauron' before it's too late? You'll just have to watch
Peter Jackson's epic fantasy finale to find out.
The real question is, will this be the last we'll see of
Tolkien's world, or will
Warner Bros. Studios decide to continue the franchise with a post
LOTR totally original trilogy, because some people can't get enough elves, dwarves and orcs.
UPDATED: Here's another billboard featuring
Bilbo Baggins in solo action snapped along
Olympic Boulevard on December 13, 2014.
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