After twenty plus cycles of Tyra Bank's America's Next Top Model it looks like someone else wants a piece of the modeling talent contest pie with a new online reality series, Model Turned Superstar.
These Model Turned Superstar billboards first appeared in the skies above West Hollywood's Sunset Strip around September 6, with the Mexico and paddleboard versions leading the pack, whilst the Bora Bora, Thailand and Bahamas creatives were snapped on October 2, 2014.
The Bora Bora boat billboard is definitely the most striking and professional of all the creatives.
This new online series certainly has a big advertising budget, especially for a show that's not on one of the new content providers like Hulu, Netflix of Amazon.
It does make you question the quality of the production if someone hasn't snapped it up in this new and exciting world of binge-viewing and streaming content.
Will you be going online to watch these bikini-clad models cavorting on beaches and amongst the waves, or do you think there's more than enough of that on the internet to meet your needs already?
UPDATED: Here's another billboard for Model Turned Superstar, this time with a Los Angeles creative snapped along the Sunset Strip on November 6, 2014.
Interestingly the web series has moved from this Fall to December 2015, which makes you wonder if this is a typo or whether this show will ever be aired.
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