
Unfortunately the ad creative for his latest comedy isn't that inspiring (although it does seem to be everywhere at the moment) and Daily Billboard isn't really sure you get the impression of what the film is about from these ads.

Like most comedy movie campaigns it seems to focus on the star of the movie, but when the premise of the film is about a sperm donor who's fathered over 500 children through anonymous donations 20 years ago and must decide whether or not to come forward when 142 of them decide to file a lawsuit to discover his identity, you'd imagine that would be comedy gold and ripe for an inventive marketing campaign.
Instead we get this rather unimaginative affair, where the kids in the background are hardly noticeable from a distance, or only in this expanded version spied high over Hollywood Boulevard (Daily Billboard would shrug our shoulders too).
These lacklustre billboards were spied along Melrose Avenue, Beverly Boulevard and Highland Avenue on October 30, 2013.
If you're a fan of Vince Vaughn, be sure to check out these other film billboards, including The Internship movie billboards, The Watch movie billboards and The Dilemma movie billboard.
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