Sunday, March 31, 2013

WD Absolutely billboards...

Giant WD absolutely billboard Andaz Hotel
Daily Billboard has mixed feelings about this 'absolutely' billboard campaign for WD (Western Digital).
Giant WD absolutely billboard
Yes, they are everywhere around L.A. at the moment and have several prime super-sized locations along busy commuter routes covered, but the creative is just a little bit dull don't you think?
WD absolutely billboard
Sure it's hard when you're selling a piece of tech which looks like a black box, but even though they've tried a softer lifestyle approach, these ads are still a little corporate looking.
Giant WD absolutely billboard
In the campaign's favour it does look consistent across sizes and formats, and the 'absolutely' headline does catch your eye.
WD absolutely billboard
The impactful giant-sized billboards were snapped in two locations along Sunset Boulevard, whilst the other landscape and portrait creative were spied around the Hollywood & Highland Center, from March 9 to March 14, 2013.
Giant WD absolutely billboard Andaz Hotel
For another approach to advertise a little black box of technology to consumers, check out these fun Roku Keep Streaming America billboards which use copy and typefaces in a clever way.

What do you think about the design of these WD ads? Post a comment and have your say.
Giant WD absolutely billboard

Saturday, March 30, 2013

Orphan Black series premiere TV billboard...

Orphan Black series premiere billboard
If Doctor Who doesn't satisfy your craving for the unusual, it looks like BBC America has another slice of sci-fi to keep you entertained in the form of the mysterious new clone drama, Orphan Black.
Orphan Black BBC America billboard
This ad creative for the new series has a pretty hypnotic and unsettling quality to it and certainly fits with the show's tagline 'She's been duped'.

Tatiana Maslany stars as 'Sarah', an outsider and orphan, who discovers there's more than one of her wandering around with her face and they are all involved in deadly conspiracy.
Orphan Black season 1 billboard
This series premiere billboard for Orphan Black was spied along L.A.'s Sunset Strip on March 12, 2013.

If you're a fan of the TV network, be sure to check out these other BBC America series billboards here at Daily Billboard.
Orphan Black BBC America billboard

Friday, March 29, 2013

Daft Punk Random Access Memories album billboards...

Daft Punk Random Access Memories album billboard
For those who know the electronic music duo and their music, this billboard creative is instantly recognisable as belonging to Daft Punk with their signature robotic style masks.
Daft Punk Random Access Memories special extension billboard
In fact this eye-catching special extension billboard is for their latest album, Random Access Memories,  due to be released in May this year.
Daft Punk Random Access Memories billboard Sunset Strip
This cool billboard was snapped along Sunset Boulevard at San Vicente Boulevard opposite The Strip's infamous Whisky A Go-Go music venue on March 26, 2013.
Daft Punk Random Access Memories billboard
If you're a music lover, be sure to check out these other music-themed and recording artist billboards.
Daft Punk Random Access Memories music billboard
UPDATED: If you liked the enigmatic helmet tease billboard, then here's the payoff, the official album release billboard with a bit more detail for those not in the know.
Daft Punk Random Access Memories billboard
Daft Punk Random Access Memories billboard
You have to agree this creative has great standout and this billboard ad was spied further east along Sunset Boulevard on April 9, 2013.
Random Access Memories Daft Punk billboard
Which version do you prefer, the one with the album title and copy or without?
Random Access Memories Daft Punk billboard

Thursday, March 28, 2013

Stella Artois Less a glass, more a display cabinet billboards...

Stella Artois more display cabinet billboard
Stella Artois continues its clever and witty ad campaign perpetuating the idea that their beer is a thing of beauty that deserves to be shown off.
Less glass more display cabinet Stella Artois billboard
And to get their point across not only do they have a standard size billboard along L.A.'s Sunset Strip, but also a super-sized creative wrapping around the side of the swanky Mondrian Hotel for maximum impact.
Giant Stella Artois display cabinet Mondrian Hotel billboard
Giant Stella Artois billboard Sunset Strip
These billboards are certain to get passersby taste buds tingling, especially on a hot sunny day. But when you do get your Stella, remember to savour every drop as the ad implies.
Stella Artois billboard Sunset Boulevard
Giant Stella Artois Less glass more display cabinet billboard
If you like this ad, be sure to take a look at these other clever Stella Artois billboards.
Stella Artois display cabinet billboard
Plus if you're a beer lover, check out these other thirst quenching examples of beer advertising billboards.
Stella Artois display cabinet billboard
UPDATED: In addition here's the latest Stella Artois outdoor ad to grace the skies of L.A., continuing the beer's premium positioning with this 'A cut above' billboard, snapped along Century Boulevard near LAX airport on June 17, 2014. 

It reminds Daily Billboard of this festive Heineken beer plow ad creative from the 2011 Holidays.
Stella Artois A cut above billboard

Wednesday, March 27, 2013

Vice series premiere TV billboards...

Vice HBO series premiere billboard
Vice is a fresh news magazine series debuting on HBO this Spring taking its name from the hipster publication and growing media empire of the same name, which promises to bring viewers startling and cutting edge stories from around the globe.
Vice HBO billboard
An old-fashioned television set in a bombed out street is certainly a great visual to hint at what's in store from the documentary show which ambitiously touts a fearless approach to uncovering the scariest, weirdest and most absurd happenings known to the human race.
Vice HBO billboard
Expect stories on child suicide bombers, political assassinations, forced labour camps, black market transplant organ sales and more unexpected and unconventional news coverage besides.
Vice HBO billboard
These eye-catching billboards (which have a great colour palette) for the new series were spied along Sunset Boulevard on March 9 and Melrose Avenue on March 22, 2013.
Vice HBO season 1 billboard

Tuesday, March 26, 2013

42 movie billboards...

42 movie billboard
42 joins the proud Hollywood legacy of films with numbers as their titles, like 10, 21, 54 and 300, to name but a few.
42 billboard
In this instance the 42 refers to the uniform number worn by baseball legend 'Jackie Robinson'.
42 movie billboard
Chadwick Boseman stars in this biopic of the history-making tale of how Jackie Robinson started his exceptional career and became the first African American to play for the Brooklyn Dodgers in April 1947.
42 movie billboard
42 Harrison Ford billboard
His signing ended sixty years of racial segregation in the sport, under the guidance of team executive 'Branch Rickey' (Harrison Ford).
42 baseball stadium billboard
42 movie billboard
These suitably sporty creatives for the historical baseball movie were spotted lining the streets of L.A., including Sunset Boulevard, Melrose Avenue and Highland Avenue, from March 12 to March 22.
42 movie billboard
For more baseball-themed films, be sure to check out these Trouble with the Curve billboards and Moneyball movie billboards.
42 film billboard

Monday, March 25, 2013

Evil Dead remake movie billboards...

Giant Evil Dead remake billboard
There's nothing like a bold statement and some creepy imagery to capture the attention of passersby, and these billboards for the new Evil Dead remake certainly do that.
Evil Dead 2013 remake billboard
Whether this 2013 version of Sam Raimi's critically-acclaimed 1981 The Evil Dead can substantiate the claim that this is 'The most terrifying film you will ever experience' is yet to be seen however.
Evil Dead 2013 remake billboards
Evil Dead 2013 remake movie billboard
This new imagining of the horror classic follows the now familiar plot, as five friends in a remote cabin unleash evil demonic forces in the nearby woods, until only one is left to fight for survival.
Evil Dead billboard
Evil Dead 2013 remake billboard
Will old fans and new audiences alike be seduced by the dark charms of Fede Alvarez's Evil Dead, or will the film fall foul of the curse of the Hollywood remake, which has seen many a remake bomb at the box office like The Thing, Fright Night, A Nightmare on Elm Street and The Wolfman, to name a few recent failures.
Evil Dead 2013 remake billboards
Regardless these billboards are pretty striking and the only negative is that most of these ads replaced another set of red creatives for Halle Berry's 911 thriller The Call, so their impact is slightly reduced in those same locations.Evil Dead 2013 movie billboard
The duo of billboards was snapped opposite Hollywood's Cinerama Dome at Sunset & Vine, whilst the standard landscape billboard was spied along The Sunset Strip on March 21, 2013.

Let's hope Hollywood isn't just recycling old scares and that this film can deliver some new frights to the Evil Dead franchise.
Evil Dead terrifying film you ever experience billboard