What
Daily Billboard likes about
Calvin Klein is that the designer fashion brand is always willing to try new things to keep it's offering youthful and cutting edge, like it's new nine minute
Provocations campaign film starring
True Blood's Alexander Skarsgård.
These new billboards are frames from the highly stylized fashion showcase with an arty narrative, with the intriguing
Provocations teaser ad snapped at the start of the year on January 17 and the version featuring the hunky actor in denim captured on February 11, 2013.
Here's also the short film so you can see what all the fuss is about.
If you're a fan of the
Swedish actor, be sure to check out this
Calvin Klein Encounter fragrance billboard featuring Alexander Skarsgård, his
Straw Dogs movie remake billboards, plus of course these
True Blood TV series billboards.
UPDATED: Here's the latest billboard for the
Provocations short, this one focusing on
Calvin Klein's eyewear (just in time for Summer).
This ad creative was snapped in the same
West Hollywood location on May 8, 2013.
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