Sean 'Diddy' Combs certainly seems to be having a good time in these creatives and no wonder as his association with the premium vodka as its brand ambassador has seen its fortunes and profile reach an all-time high in recent years.
These stylish vodka billboards were snapped in three different locations along Sunset Boulevard in the first week of January 2013.
If you're a fan of the liquor brand, be sure to check out Cîroc Vodka's previous billboard ad campaigns.
Plus if you're a vodka lover, be sure to take a look at these other cool vodka billboards from the likes of Stoli, Grey Goose, Svedka, Absolut and more besides.i

UPDATED: A few months later and a new creative has appeared for Ciroc Vodka along Sunset Boulevard.
Snapped on March 29, 2013 this creative recycles an industry accolade from 2011 for its headline. 'Spirits brand of the year', but which year one must ask.

UPDATED: Here's a new creative for the vodka brand suggesting lemonade as a refreshing Summer mixer. This ad was snapped along the Sunset Strip on May 29, 2013.

UPDATED: Another year and it's time to brush off those Cîroc creatives for another burst of activity to kick start 2014.
These images taken from the 'Rat Pack' themed commercial for Cîroc Vodka feature the likes of female models Jessica White, Eva Marcille, Chrissy Teigen and Lisa Seifffert.
Plus aside from Sean Combs, the male contingent includes the likes of actors Jessie Williams Michael K. Williams, Chad Michael Murray and Frank Vincent.
These new 'Celebrate with the best' billboards were snapped along Sunset Boulevard in two different locations on January 2, 2014.

UPDATED: Here's an even larger billboard for the new ad creative, spied along the Sunset Strip on February 7, 2014.
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