Monday, September 10, 2012

The Book of Mormon musical billboards...

Giant Book of Mormon musical billboard Sunset Strip
The Book of Mormon musical has come to L.A. and they want you to know it in a 'big' way.
Book of Mormon musical billboard
To encourage Los Angelenos to go see the touring version of the hit Broadway religious satire this super-sized billboard was spied on August 31, 2012, on the side of the Andaz Hotel along Sunset Boulevard in West Hollywood.
Book of Mormon billboard NYC
Winner of nine Tony Awards including Best Musical, The Book of Mormons comes from the fertile imaginations of the creators of the animated comedy South Park, who brought us such lyrical stylings as 'Mr. Hankey, the Christmas Poo'.

Opening on Broadway in March 2011, the billboard above for the sell-out show was seen flying high over New York's Times Square in November 2011.
Book of Mormon musical billboard
Meanwhile this standard landscape billboard appeared along Sunset Strip in early June 2012 to encourage local pre-bookings of 'The best musical of this century'.
Giant Book of Mormon billboard
Daily Billboard totally believes the show, which makes fun of organized religion and traditional musical theatre, will pack the house and have the audience jumping with joy at The Pantages Theatre in Hollywood in the coming weeks.
Book of Mormon musical billboard
UPDATED: Years later here's a side extension billboard for the musical spotted along San Vicente Boulevard on February 26, 2020.
Book of Mormon musical LA 2020 billboard

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