Saturday, March 12, 2011

DUO DAY: Barbie and Ken billboards...

Barbie and Ken billboard
Daily Billboard just couldn't look at these billboards without thinking of the amazing Toy Story 3
and its breakout stars, Barbie and Ken.

I do have to ask who are these witty billboards are targeting. Surely it's not the kids, as the humour is a bit too highbrow? So is it the parents, tapping into their childhood nostalgia, or is Mattel really just riding the wave of Toy Story 3's box office success.
Barbie Only Doll For Me billboard
Whatever the reason they are fun billboards. The 'Made For Each Other' creative was photographed at Olympic and La Cienega Boulevard on February 4 and the 'Only Doll For Me' billboard along Sunset Boulevard on February 24, 2011.

Plus there's a third version not featured here, with Ken proclaiming 'Barbie, I want you back'.
Ken made for Barbie billboardUPDATED: Here's a more recent Barbie billboard, featuring the iconic doll herself, spied in New York City's Times Square on November 3, 2014.
Barbie Designed to Inspire Unapologetic billboard NYC

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