Monday, August 30, 2010

The Town movie billboard...

The Town movie billboardDon't you just love when billboards play with established conventions. For example showing us something instantly recognisable like nuns in their habits, which represent one thing, and then twisting their symbolism by having them be gun-toting, bank robbers in scary masks to make you take a second look as you pass by.

This movie billboard could easily have focused more on its all-star cast, Ben Affleck, Jeremy Renner and Jon Hamm to name but a few, but the jarring visual makes for a much more attention grabbing advertisement.

The Town billboard was photographed along Beverly Boulevard in L.A. on August 25, 2010.
Town movie billboard

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