Going The Distance movie billboard...

On again, off again, sometimes real-life couple Drew Barrymore and Justin Long star in the new romantic comedy, Going The Distance, about navigating the difficulties of a long distance relationship.

The simple creative and the wonderful colour combination of this billboard stands out as you drive by along the Sunset Strip in West Hollywood, and was taken on July 28, 2010.

UPDATED: This additional creative for Going The Distance was snapped along Westwood Boulevard on August 14, 2010.