Apple's user-generated Shot on iPhone ad campaign to help promote its video streaming service, Facebook Live.
Daily Billboard has especially found Facebook Live invaluable during the U.S. Presidential Election season to get a glimpse of all the rallies around the nation.
Snapchat billboards from recent years.
Friended to Death movie billboard and these film billboards for The Social Network from 2010.
3…2…1… Are you ready to go live and share your talents with all your friends?
UPDATED: Here's another billboard for the ad campaign spotted along Sunset Boulevard at Cahuenga Boulevard on November 22, 2016.
UPDATED: Another way in which Facebook seems to be following in Apple's Shot on iPhone ad campaign's footsteps is by rotating its ads and introducing another wave of creatives to the city skyline.