Monday, August 22, 2016

TV WEEK: Designated Survivor series premiere billboards...

Designated Survivor series premiere billboard
Welcome to another themed TV WEEK here at Daily Billboard, where we'll be showcasing the new television shows trying to capture your attention in the city skyline and hoping to get viewers to watch this Fall TV season.

First up is this patriotic ad creative for Kiefer Sutherland's new ABC series, Designated Survivor.
Designated Survivor series launch billboard
In the political conspiracy thriller, a low-level cabinet member finds himself elevated to U.S. President when everyone else in line for succession above him is killed in a catastrophic attack, leaving him with one of the most difficult presidencies in American history.

ABC is no stranger to POTUS-based dramas, as way back in 2005 Geena Davis starred in Commander in Chief as a Vice President suddenly forced to ascend to the position of the first female U.S. President.
Designated Survivor season 1 billboard
This series launch billboard was snapped along Barham Boulevard on August 17, 2016, and fans of Kiefer Sutherland can also enjoy this 24: Live Another Day billboard from 2014 and this Touch 2012 TV series billboard.

Designated Survivor may mark Kiefer Sutherland's return to the small screen, but let's hope this new show has an innovative take on the tried and tested formula. The real question will be how long can this new series survive the new TV season.

Stay tuned the rest of the week for more brand new TV show billboards trying to turn heads in L.A.'s crowded skies.
Designated Survivor TV series billboard
UPDATED: Here's also another landscape billboard for the new series spied along Melrose Avenue at Highland Avenue on August 22, 2016.
Designated Survivor billboard
UPDATED: Once or twice a year for the new TV season, ABC gets to have Disney's prime giant billboard site along the busy Sunset Strip to push one of its rookie shows.
Giant Designated Survivor series launch billboard
As you can see, this year that honour goes to Designated Survivor and the patriotic ad creative with Kiefer Sutherland looks spectacular super-sized on September 3, 2016, especially as it's in time for the long Labor Day weekend holiday.
Giant Designated Survivor billboard
If you like this example, make sure you also check out this giant Of Kings and Prophets launch billboard from February 2016, this giant How to Get Away with Murder launch billboard from September 2014, this giant Rising Star launch billboard from June 2014 and this giant Charlie's Angels TV remake billboard from September 2011.
Giant Designated Survivor series premiere billboard
Let's wait and see if this super-sized support helps deliver some spectacular viewing figures this September.
Giant Designated Survivor season 1 billboard

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