Saturday, February 27, 2016

YouTube Red original movie and TV billboards...

Unicorn Island YouTube Red movie billboard
YouTube is known the world over for its funny cat videos, viral sneezing pandas, music videos and short-form content and personalities, but after the likes of Amazon, Netflix, Hulu and even Sony PlayStation producing their own original, critically-acclaimed content, you knew it wouldn't be long before the Google-owned video channel was producing its own movies and TV shows, for a fee of course.
Unicorn Island YouTube Red billboard
YouTube has spent the last two years building up the profile of its online celebrities and shows with outdoor advertising, like these billboards for Video Game High School, these Grace Helbig and Hannah Hart YouTube billboards and these Tyler Oakley and Lilly Singh YouTube billboards.
Unicorn Island movie billboard
Now the video streaming platform has launched YouTube Red, a new paid-for monthly subscription service allowing members-only to view original series and films from top YouTubers mostly ad free.
A Trip to Unicorn Island YouTube Red movie billboard
Some of the first offerings include A Trip to Unicorn Island, a documentary film following vlogger sensation Lilly Singh aka 'IISuperwomanII' on her world tour, a horror series starring the most popular YouTuber, 'PewDiePie', recreating classic video game situations in Scare PewDiePie, and Lazer Team from Rooster Teeth, a sci-fi comedy about four losers who discover some alien technology and have to protect the planet, which already received a limited theatrical release.
These YouTube Red original movie and series billboards, including the giant-sized A trip to Unicorn Island, were photographed in multiple locations along Sunset Boulevard on February 15, 2016, whilst the theatrical release billboard for Lazer Team was snapped above the Sunset Strip on January 13, 2016
Lazer Team theatrical release movie billboard
What do you think? Are you ready to start paying to watch your favourite YouTubers instead of just putting up with countless ads, or is there already enough TV being produced at the moment to satisfy your entertainment cravings.
Scare PewDiePie YouTube Red TV billboard
UPDATED: Here's also a better shot of another outdoor ad for YouTube Red's Scare PewDiePie series.
Scare PewDiePie YouTube Red series billboard
This additional billboard was snapped on March 8, 2016 further west along the Sunset Strip at Holloway Drive.
Scare PewDiePie YouTube Red billboard Sunset Strip
UPDATED: In addition here's another original movie billboard from YouTube Red, Dance Camp, starring Meg DeAngelis and Nadji Jeter and snapped along Sunset Boulevard on March 31, 2016.
Dance Camp YouTube Red movie billboard
Meanwhile Lilly Singh's giant Unicorn Island billboard was replaced with this super-sized ad creative for new original series, Prank Academy.
Giant Prank Academy YouTube Red billboard
This new show is from the creators of YouTube channel PrankvsPrank, Jesse M. Wellens and Jeana Smith, and now they're ready to pull of the most killer pranks in this new hidden camera series.
Giant Prank Academy YouTube Red billboard
This eye-catching Prank Academy billboard was snapped along the Sunset Strip on March 31, 2016.
Giant Prank Academy YouTube Red billboard
UPDATED: Here's another original TV series billboard for YouTube Red photographed along the Sunset Strip on April 20, 2016. This Foursome is of the non sexual variety and features 'Andie Fixler' (Jenn McAllister) and her three best friends (hence the title), her big brother and her high school crush.
Foursome YouTube Red series billboard
UPDATED: In addition here's also a clever execution of the Prank Academy ad creative on the side of the W Hotel Hollywood spotted along Hollywood Boulevard on May 2, 2016.
Prank Academy YouTube Red billboards Hollywood
UPDATED: Here's another new YouTube Red show getting a big push along Sunset Boulevard, Bad Internet.
Giant Bad Internet YouTube Red series billboard
Not only does it get a giant-sized billboard on the side of Sunset Towers in West Hollywood but it also gets an additional standard landscape billboard directly in front of jot for maximum impact along the busy commuter route.
Bad Internet YouTube Red billboard
Bad Internet YouTube Red series billboards
Photographed on May 26, 2016, these eye-catching billboards are for the new series from CollegeHumor, described as a parody of the Black Mirror TV anthology drama series which thematically examines the impact of technology on society in weird and wonderful ways.
Giant Bad Internet YouTube Red billboard
UPDATED: Here's an action-packed billboard for another new YouTube Red show all about video games, MatPat's (Matthew Patrick's) Game Lab, snapped along the Sunset Strip on a gloomy June 6, 2016.
MatPat's Game Lab YouTube Red series premiere billboard
UPDATED: Yet another YouTube Red series takes to the skies, this time Joey Graceffa invites ten YouTube personalities to a 1920s murder-mystery party in Escape the Night. This billboard was snapped along the Sunset Strip on June 23, 2016.

UPDATED: Here's another offering from the online platform, Sing It!, a half hour scripted comedy poking fun at all the reality singing competitions on TV, snapped along Wilshire Boulevard on July 19, 2016.
Sing It YouTube Red series billboard

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