Wednesday, January 27, 2016

All-singing, all-dancing Grease Live! TV billboards...

Grease Live billboard
There's nothing like originality on television to get audiences excited, but sadly Fox following in the footsteps of NBC's live musicals is not at all original.
Grease Live! Pink Ladies dancing billboard
Fortunately they've chosen well with the hit musical Grease as their first live outing and they've even been having some fun promoting the three-hour telecast with this all-singing, all-dancing live-action billboard installation along the Sunset Strip.
Grease Live! dancing billboard installation
Grease: Live will be helmed by Thomas Kail, who's responsible for Broadway's runaway hit Hamilton, and will mash-up the fan-favourite 1978 film set at Rydell High School, with elements of the 1972 stage play.

Dancing with the Stars Julianne Hough is the new 'Sandy', the suitably hunky Aaron Tveit fills the T-Bird leather jacket of 'Danny Zuko', Vanessa Hudgens brings 'Rizzo' to life and even 'Frenchy' gets a pop star makeover courtesy of Carly Rae Jepsen.
Grease Live billboard
The standard landscape billboard was first spied along West Hollywood's Sunset Strip by the Chateau Marmont Hotel on January 3, whilst the PR stunt version with the live performers dancing on the raised platform in front of the billboard hoarding was photographed on January 25, 2016.
Pink Ladies Grease Live dancing billboard
Here's also a short video of the Pink Ladies dancing to 'Beauty School Dropout' and passersby could also interact with the installation by using the Shazam app on their smartphones to access a Grease: Live music video.
If you like this 'live theatre' billboard, be sure to also check out this Mardi Gras carnival dancing billboard for Rio 2, this living billboard for Arthur Christmas and even this gym workout billboard for Pain & Gain's Blu-ray release.
Grease Live dancing PR Stunt billboard
You can also check out these billboards for NBC's live versions of The Sound of Music, Peter Pan and The Wiz, which inspired this new live TV event.

Fans of the original 1978 film will also get a kick out of seeing the Grease Lighting car on display at Madame Tussauds in Hollywood.
Grease Live billboard
Now get ready to chew some gum, do the hand jive and sing-along to one of the greatest movie musicals of all time (let's just hope this is the one that we want).
Grease Live! performers billboard
UPDATED: Grease Live! was certainly a ratings hit and whilst some of the performances were a bit bland, the staging of the live extravaganza was pretty impressive. Let's see if TV industry voters feel the same way, as this Emmy consideration billboard was spotted along Olympic Boulevard in West L.A. to help garner nominations on June 2, 2016.
Grease Live 2016 Emmy consideration billboard
UPDATED: Congratulations to Grease Live! for securing ten Emmy nominations, here's an amended billboard to help garner some TV Academy votes snapped high above Olympic Boulevard on August 12, 2016.
Grease Live 10 Emmy nominations billboard

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