The main difference here is that this show will explore the beginnings of the zombie epidemic, or to put it another way, all those month that 'Rick Grimes' was unconscious in the hospital.
These ominous series premiere billboards are just perfect for the new series and were snapped along Sunset Boulevard on July 29, 2015.
If you're a fan of the parent show, be sure to also check out all these previous season billboards for The Walking Dead.
Normally Daily Billboard would say that you don't always need to be shown in intimate detail the origins of an event, but this series will no doubt answer many questions that fans have about the early days of the zombie plague and the downfall of humanity. Plus from the sounds of things it will be told through the perspective of a very different group of people in another city (famous for its multitude of billboards), and that should make the dynamic as equally exciting as the original.
UPDATED: Now that the first gripping short season of Fear the Walking Dead is over, here's another portrait format billboard of the series launch billboard spied high over Vine Street in Hollywood on October 9, 2015.