Tuesday, January 20, 2015

TV WEEK: Fresh Off the Boat series premiere billboard...

Fresh Off the Boat series premiere billboard
Diversity seems to be the name of the game over at ABC Studios these days, from last season's Black-ish and How to Get Away with Murder, to their new Asian-centric offering, Fresh Off the Boat.

For their series premiere, their newest quirky immigrant family sitcom is channeling the iconic painting, American Gothic by Grant Wood.
Fresh Off the Boat series billboard
Constance Wu and Randall Park (fresh from portraying North Korean leader Kim Jong-Un in the controversial movie, The Interview) head the 'Huang' clan as they move from D.C.'s Chinatown to the predominantly white Orlando suburbs.

Get ready to experience the culture shock with this newest TV family, based on the memoirs of the same name by Chef Eddie Huang.
Fresh Off the Boat season 1 billboard
This series launch parody billboard was snapped along Sunset Boulevard at Larrabee Street on January 13, 2015, and be sure to check these other outdoor ad creatives inspired by American Gothic, like this American Pickers season two billboard and Farmed and Dangerous billboard.
Fresh Off the Boat billboard
UPDATED: Here's another billboard for the new series spied high over San Vicente Boulevard on January 21, 2015.
Fresh Off the Boat season 1 billboard

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