The film has such an unapologetic high sci-fi premise, the Earth is dying and so mankind must send a desperate mission to the stars to find other habitable planets and resources.
Add in an Oscar-winning actor on top of his game, Matthew McConaughey, who has to leave his family behind in order to embark on an interstellar journey to save the whole of humanity.
billboards for The Dark Knight Rises and these Inception movie billboards.
UPDATED: Interstellar wasn't flawless, but it was a great slice of sci-fi. One of the plot devices in the movie is a Hamilton watch, and here's a product placement tie-in billboard for the Swiss timepiece brand showing Matthew McConaughey and his onscreen daughter along Sunset Boulevard on November 17, 2014.
Plus if you're a fan of the movie, be sure to also check out Anne Hathaway's NASA spacesuit and props from Interstellar on display.
UPDATED: Here's also a billboard with Matthew McConaughey in his NASA spacesuit for the movie's release on Epix, snapped along Highland Avenue on August 28, 2015.