Monday, September 15, 2014

TV WEEK: The Blacklist season two magazine homage billboards...

The Blacklist season 2 magazine cover billboard
The Blacklist may have been snubbed by the Emmys, but there's no way you can ignore the fact that the FBI crime thriller is coming back in a big way for its second season.
Blacklist season 2 magazine cover homage billboards
Blacklist season 2 magazine cover billboard
The NBC show starring James Spader as 'Red Reddington' has launched a massive outdoor ad campaign featuring the star of the show gracing the covers of iconic magazines.
The Blacklist season 2 Wired magazine homage poster
The Blacklist season 2 Rolling Stone magazine homage poster
The Blacklist season 2 Entertainment Weekly magazine poster
It's not the first time a series has used this approach, as Showtime's Dexter used the magazine homage concept for their third season promo billboards back in 2008, but it's still a fun and impactful out-of-home initiative.
The Blacklist season 2 US Weekly magazine homage poster
The Blacklist season 2 New York magazine poster
The Blacklist season 2 Time magazine homage poster
Daily Billboard usually features only billboard advertising formats, but as this campaign also utilises bus shelter posters, which have more detailed coverlines tailored to the show than their larger counterparts, we couldn't resist sharing all the versions we've spotted around the streets of L.A.
The Blacklist season 2 Playboy magazine homage poster
The Blacklist season 2 People magazine homage poster
Blacklist season 2 GQ magazine homage poster
To date Daily Billboard has spied tribute covers for Wired, Rolling Stone, Entertainment Weekly, US Weekly, New York Magazine, Time, Playboy, People, GQ, The New Yorker and Fortune, but is sure many more ad creatives exist.
Blacklist season 2 The New Yorker magazine poster
Blacklist season 2 Fortune magazine homage poster
This concept is a massive undertaking as each cover has its own image of 'Red' (each with impeccable suits and ties, like his stars and stripes tie for Rolling Stone), a tailored masthead, different font styles and appropriate coverlines, plus The New Yorker version even has its own illustration in the vein of the infamous publication.
Blacklist season 2 iconic magazine cover billboard
The sophomore season billboards and posters were first spied on August 26 and photographed throughout to September 10, 2014, with super-sized versions snapped along the busy Highland Avenue in Hollywood and a real concentration of bus shelter posters in the West Hollywood neighbourhood.
The Blacklist season 2 giant magazine cover billboards
Their high visibility and the sheer volume of billboards and posters almost makes you think that this is the only TV show worth watching this Fall.
The Blacklist season 2 billboard
When the 'Concierge of Crime' returns with his FBI handler (and possible daughter?) 'Liz Keene' (played by Megan Boone), it'll be interesting to see who is next on his hit list, what further secrets and conspiracies will be uncovered and what new shocking twists will take place in NBC's hit drama.
The Blacklist season 2 billboard
Be sure to also check out these season one billboards for The Blacklist and if you're not intrigued by these new faux magazine covers, you should be.

If you like these billboard creatives, be sure to stay tuned for another TV WEEK here at Daily Billboard featuring debuting Fall season series and more returning favourites all this week.

UPDATED: Plus if you're a fan of the series, be sure to check out these Emmy consideration billboards for The Blacklist's second season spied around L.A. in June 2015.
The Blacklist season 2 wall mural

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