Monday, August 18, 2014

Beyoncé and Jay Z On the Run HBO concert billboards...

Giant Beyoncé Jay Z On The Run concert billboard
If like Daily Billboard you believe in the fairytale idea of happily ever after, then you also get distressed whenever you hear news of another celebrity couple splitting up after they've burned so brightly.
Beyoncé Jay Z On The Run HBO concert billboard
This time the power couple in question is Beyoncé and Jay Z and you have to wonder if the rumours of the married music moguls imminent divorce are true, or merely speculation to fuel ticket sales for their joint tour concerts - see them now, whilst you still have the chance.
Beyoncé Jay Z On The Run billboard
Whatever the truth, that doesn't stop the music duo from raking in more money with a HBO concert special of their On the Run tour, which is promoted with this super-sized billboard towering westbound over L.A.'s Sunset Strip on August 15, 2014.
Giant Beyoncé Jay Z On The Run HBO concert billboard
The fierce R&B, rap and pop spectacular will be recorded over two days at the Stade de France in Paris on September 12 and 13, and whatever makes the cut will be spliced together and air the following week on HBO on September 20, featuring over 40 songs in total.
Beyoncé Jay Z On The Run billboard
It's no wonder the premium cable channel is promoting the hell out of the show with the impactful giant-sized billboard and black and white landscape creatives all along the busy Sunset Boulevard.
Beyoncé and Jay Z On The Run HBO concert billboard
Daily Billboard's only gripe about the ad creative is that it features Jay Z with a cigar in his mouth, which we know is a status symbol amongst many, but smoking cigars still causes cancer and as this billboard will be seen by many children and young people it's not exactly the most enlightened role model behaviour (especially when he has a young daughter, Blue Ivy, himself). Rant over.
Beyoncé Jay Z On The Run HBO billboard
If you're a fan of the superstar diva, be sure to also check out these Pepsi Live For Now billboards and Beyoncé Life Is But a Dream movie billboards.
Beyoncé Jay Z On The Run HBO billboard
UPDATED: Not content with one giant billboard, Beyoncé and Jay Z also get an additional super-sized creative on the other side of the 9000 Sunset Boulevard building.
Giant Beyonce Jay Z On the Run tour billboard Sunset Strip
This highly visible giant eastbound HBO billboard was snapped on September 14, 2014.
Giant Beyoncé Jay Z On the Run HBO billboard Sunset Strip

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