Friday, May 18, 2012

DUO DAY: What to Expect When You're Expecting movie billboards...

What Expect When Expecting female movie billboard
Here's a clever way to sell a movie about parenthood, by showing the experience from women's and men's perspective, which may help the comedy appeal better to both sexes.
What Expect When Expecting male movie billboard
These two fun creatives for What to Expect When You're Expecting compliment each other nicely and standout even on a smaller billboard format.
What to Expect When You're Expecting female billboard
The female cast version was snapped along Wilshire Boulevard, whilst the male cast creative was captured along Beverly Boulevard on April 28, 2012.

If you like these ads, be sure to check out these Life As We Know It movie billboards for another comedy about the trials and tribulations of parenting.
What to Expect When You're Expecting billboard

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