Monday, May 14, 2012

DUO DAY: Too Big To Fail movie billboards...

Too Big To Fail HBO billboard
The other day, Daily Billboard was trawling through our photo archives and came across these great ads for the HBO movie, Too Big To Fail, from around this time last year.

The film's title was famous last words for many of the big American financial institutions that were involved in the 2008 economic meltdown and seeming Wall Street daylight robbery from the public.
Too Big To Fail movie billboard
The ad creative is really clever and evocative in its simplicity, and most of all eye-catching.

The giant-sized and landscape billboard formats were both snapped along Sunset Boulevard, on May 20 and June 2, 2011 respectively.
Giant Too Big To Fail HBO movie billboard

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