Thursday, May 3, 2012

BONUS DAY: Visit Britain 2012 tourism billboards...

Heritage Great Britain billboard
Sometimes Daily Billboard feels extremely proud to be British and seeing this fantastic ad campaign around L.A. for Visit Britain is one such occasion.
Visit Britain Countryside billboard
The scenic billboards highlighting Great Britain's wealth of heritage, countryside and culture, with a flash of a Union Jack, really do provide a tempting incentive to cross the Atlantic.
Heritage Great Britain billboard
Visit Britain Countryside billboard
The arresting 'Heritage is Great Britain' creative features Bodium Castle in East Sussex, England, whilst the 'Countryside is Great Britain' features a stunning shot of the Glenfinnan Viaduct in Scotland.
Meanwhile The British Museum in London and its wonderful architecture is the star of the 'Culture is Great Britain' ad.
Heritage is Great Britain billboard
Visit Britain Countryside advert
All of the imagery really does help evoke the feel of a nation steeped in history, with lots to see and explore.
Visit Britain Countryside is Great billboard
These U.K. tourism billboards come at a much need time for Britain's economy, which just like the rest of the world is suffering from recession and a slow economic recovery.
Countryside Great Visit Britain billboard
The heavy-weight campaign seems to be all around the streets of Los Angeles from mid-April 2012, especially in the high traffic tourist areas of Hollywood & Highland and Sunset Boulevard (reaching locals and visitors alike), plus along Wilshire Boulevard, Santa Monica Boulevard and Beverly Boulevard.
Heritage Great Britain billboard
Are you tempted to visit?
Visit Britain billboard

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